• #Online Reputation Management

"In a digitally connected world, a byte of data can boost or bite your brand." - Bernard Kelvin Clive.

Apprehensive about a negative post? Want to proactively build a brand and create a connection with your customer? Whether you are a business house, professional or celebrity, put your faith in our digital know-how to create an impactful online reputation for you.

#Online Reputation Management

Your online reputation can boost your business' brand. Building You a Positive Digital Presence!

Online Reputation Management or ORM, as the name suggests, is the process of managing the perceptions prevalent about a corporate entity or even an individual on the Internet, on web based networking sites and social media, and on Search Engine Result Pages (SERPs). Another term used for it is Corporate Reputation Management. The Reputation Management Services could also be referred to as Brand Reputation Management Services if the entity whose reputation being managed is a brand rather than a corporate.

Repairing the damage that poor online reputation has on your business can be daunting. At Switch2Digital, we have experts in Online Reputation Management, Online Reviews and Reputation Management Repair to fix your business image and win back customer confidence.

How are Reputation Management services different from SEO?

Online Reputation Management is related to SEO or Search Engine Optimization, and it uses many of the same techniques. However, ORM has different goals from SEO. Online Reputation Management primarily aims to promote positive or neutral content about an entity – individual, brand or company - rather than just generate more traffic with relation to certain keywords. The main objective is to push negative results down in SERPs, so they are seen by fewer people when searching for that entity.

Our Online Reputation Management Services customized for you

We at Switch2Digital, believe that the history of innovation is a story of ideas that seemed impossible at one point. Thus, we bring to you comprehensive solutions for all your digital as aspirations.

Brand Reputation Management Services

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Reputation Management Services for Corporates


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e-Commerce Reputation Management Services


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Reputation Management for Celebrities


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Our Online Reputation Management (ORM) Process

The process we follow for online reputation management services is simple and includes the following:

Promotion of existing positive content

New content and social media profile creation

Active involvement in the social web sphere

Responding to negative reviews on different online media.

Switch2Digital's ORM Strategy

Reputation Monitoring : Under our brand management services we provide, we will first of all monitor existing web material about your company’s brand and your products. Our online reputation monitoring software helps keep an eye on both professional journalism and user-created content such as blogs and blog comments.

Respond : We will help you proactively respond to negative perceptions and reviews and at the same time, create and promote positive content on various web platforms relevant to your brand and company.

Increase accessibility : We will also help you devise ways to become more accessible and customer friendly, in terms of the online interfaces you use for interacting with, and providing information to, web users.

Online Reputation Management FAQs

An online reputation is the reputation of a company, person, product, or service on the Internet and digital platforms. Online reputation management (ORM) is the practice of crafting strategies that shape or influence the public perception of an organization, individual or other entity on the Internet. It helps drive public opinion about a business and its products and services.
Having a good reputation online is important for your growth. People research brands, services and, and products online before they make the final purchase decision. Healthy reputation management can help you increase sales, build trust and credibility, and provide insights into customer preferences, online perception, and market trends.
Online reputation management is an ongoing process and will involve time and commitment. While Google normally recognises changes in indexed sites and profiles every 2-6 weeks, it can take 3-6 months to promote existing positive content, new content and social media creation, and responding to negative reviews.
Switch2Digital’s ORM strategy begins with monitoring all existing web material about your brand and products through our online reputation monitoring software. We help you proactively respond to negative reviews and promote existing positive content. For the long term, we help you devise ways of being a customer-friendly and more accessible brand.
No, we do not completely eliminate all negative reviews. Firstly, genuine reviews cannot be deleted on many platforms. And secondly, we view negative reviews as an opportunity - to talk to customers, understand their needs, and respond proactively. This shows other viewers the brand’s side of the story and helps build deeper relationships.
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