Apprehensive about a negative post? Want to proactively build a brand and create a connection with your customer? Whether you are a business house, professional or celebrity, put your faith in our digital know-how to create an impactful online reputation for you.
Online Reputation Management or ORM, as the name suggests, is the process of managing the perceptions prevalent about a corporate entity or even an individual on the Internet, on web based networking sites and social media, and on Search Engine Result Pages (SERPs). Another term used for it is Corporate Reputation Management. The Reputation Management Services could also be referred to as Brand Reputation Management Services if the entity whose reputation being managed is a brand rather than a corporate.
Repairing the damage that poor online reputation has on your business can be daunting. At Switch2Digital, we have experts in Online Reputation Management, Online Reviews and Reputation Management Repair to fix your business image and win back customer confidence.
Online Reputation Management is related to SEO or Search Engine Optimization, and it uses many of the same techniques. However, ORM has different goals from SEO. Online Reputation Management primarily aims to promote positive or neutral content about an entity – individual, brand or company - rather than just generate more traffic with relation to certain keywords. The main objective is to push negative results down in SERPs, so they are seen by fewer people when searching for that entity.
We at Switch2Digital, believe that the history of innovation is a story of ideas that seemed impossible at one point. Thus, we bring to you comprehensive solutions for all your digital as aspirations.
The process we follow for online reputation management services is simple and includes the following:
Reputation Monitoring : Under our brand management services we provide, we will first of all monitor existing web material about your company’s brand and your products. Our online reputation monitoring software helps keep an eye on both professional journalism and user-created content such as blogs and blog comments.
Respond : We will help you proactively respond to negative perceptions and reviews and at the same time, create and promote positive content on various web platforms relevant to your brand and company.
Increase accessibility : We will also help you devise ways to become more accessible and customer friendly, in terms of the online interfaces you use for interacting with, and providing information to, web users.